The language used by Amazon saying that it’s a “promotional tool” is all too common a phrase that anyone who has ever written professionally will hear. For most writers the idea of giving away your hard-earned words for free is just plain unacceptable. Amazon recommends this as a promotional tool, and it’s one that many try. He had a meagre amount of downloads and the book - which required a huge amount of research to write - looked like it was oncourse to be forgotten about like the thousands of other books in Amazon’s sprawling online store. It wasn’t until a friend pointed him in the direction of Amazon’s Kindle Direct Publishing that he decided to dip his feet in for a second time.ĭawson’s first self-published book, “ The Black Mile” - a thriller set in London’s West End between 19 - again failed to register. The amount of effort required simply didn’t translate into real-world results - financial or otherwise. His experience with his first book put him off writing for a few years. As you read on you’ll see that this is indicative of Dawson’s personality, and why self-publishing is the perfect platform for someone like him. He got so desperate to boost sales that he’d visit a bookstore and move his book to a shelf where it was more visible. Mark puts the book’s failure down to the publishers inability to promote his work and generate any sort of interest. Not because it was bad - ironically it’s now available on Kindle and has 32 five-star reviews out of 39 - but because few people read it or are aware of it. He actually had a book published by Pan Books called "The Art of Falling Apart” in 2000, which completely bombed. MORE: These Guys Make Thousands Of Dollars From Illegally Streaming Footballĭawson’s recent success isn’t representative of his time in publishing, however.
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